White Mark App Terms of use, EULA and Privacy policy
White Mark designed acoustic diffusor panel installation in a professional recording studio.
White Mark Management LTD

WHITE MARK ACOUSTICS APP — TERMS OF USE & END USER LICENCE AGREEMENTEffective date: 21 February 2026Version: 1.0Application name: White Mark Acoustics / White Mark Acoustic Toolbox (the “App”)

1) IMPORTANT SUMMARY (READ THIS FIRST)The App provides estimates, simulations and guidance tools only. Output accuracy depends on your inputs, assumptions, and real-world variables the App cannot know.The App is not a substitute for professional acoustic analysis, measurement, engineering judgment, or competent site verification.You are solely responsible for: (a) verifying outputs, (b) how you use them, and (c) any designs, procurement, construction, or operational decisions you make.We do not guarantee that outputs will achieve any target standard, performance, compliance outcome, or commercial result.By tapping “Agree”, you confirm you understand and accept the above.

2) WHO WE ARE / CONTACTThis App is provided jointly by:WHITE MARK MANAGEMENT LIMITED (“White Mark”) (Company No. 06853384) Registered office: 348 Greenwood Road, Carlton, Nottingham, England, NG4 1AR; andANATIDAE LIMITED (“Anatidae”) (Company No. 16086969) Registered office: 4th Floor, 100 Fenchurch Street, London, United Kingdom, EC3M 5JD;(together “we”, “us”, “our”, the “Provider”).
Contact:Email: info@whitemark.comWebsite: www.whitemark.com

3) DEFINITIONS“Outputs” means any calculation, metric, graph, simulation, suggestion, report (including PDF export), diagram, table, data or result produced by the App.“Project Data” means any room dimensions, layouts, material selections, notes, and settings you enter or store.“Material Library” means any database of absorption coefficients, gas flow resistivity (GFR), densities, or other material properties shown in the App.“Standards” means any preset targets, guidance curves, or references (including ITU/EBU/DIN presets) that may be selectable in the App.

4) ELIGIBILITY AND ACCEPTANCE4.1 You must be at least 18 (or the age of majority where you live) or have consent from a parent/guardian if legally required.4.2 These Terms form a binding agreement between you and the Provider when you download, access, or use the App.4.3 If you use the App on behalf of a company or client, you confirm you have authority to bind that organisation, and “you” includes that organisation.

5) LICENCE GRANT (YOUR PERMISSION TO USE THE APP)5.1 The App is licensed, not sold. We grant you a limited, non-exclusive, non-transferable, revocable licence to install and use the App for your own lawful purposes on devices you own or control, subject to these Terms and any applicable platform usage rules (e.g., Apple App Store rules).5.2 Except as permitted by law, you must not: copy, reverse engineer, decompile, attempt to derive source code, modify, create derivative works, distribute, resell, rent, lease, lend, or make the App available over a network where it could be used by multiple devices simultaneously (unless your licence explicitly permits this).5.3 We may offer different licence tiers (e.g., free/trial/pro). Any additional terms shown at purchase/activation form part of these Terms.

6) THE APP’S PURPOSE, LIMITATIONS, AND ASSUMPTIONS6.1 The App provides tools including, without limitation:Room analysis metrics (e.g., volume, surface area, Schroeder frequency, required absorption);Per-band RT60 target curves and absorption planning;3D layout tools, reflection visualisation, modal response modelling/visualisation;Absorber calculators (porous/panel/Helmholtz/multi-layer);Reporting and utilities (including PDF export) and optional iCloud sync.6.2 All Outputs are estimates. Acoustics is sensitive to variables including (non-exhaustive): construction stiffness, boundary conditions, flanking paths, leakage, installation quality, HVAC noise, temperature/humidity, furnishing, occupancy, speaker directivity, diffraction, source spectra, measurement position, and material tolerances. The App cannot fully model all of these.6.3 Material Library limitations: Material data can vary by manufacturer, batch, mounting, air gaps, edge conditions, ageing, frequency resolution, lab method, and installation. Treat Material Library values as indicative unless verified by current manufacturer/lab data and your specific mounting detail.6.4 Standards/presets limitations: Selecting a preset or target does not guarantee compliance with any standard. Standards interpretation and compliance typically require broader context and measurement.

7) YOUR RESPONSIBILITIES (YOU CONTROL THE INPUTS AND DECISIONS)You agree that you are responsible for:7.1 Ensuring your room dimensions, geometry, speaker/listener placement, damping inputs, and material data are correct.7.2 Verifying Outputs through appropriate professional methods (including, where appropriate, on-site measurement and competent design review).7.3 Ensuring any design, procurement, construction, or operational use complies with applicable laws, regulations, building codes, contracts, health & safety duties, and project requirements.7.4 Using appropriate hearing-safe practices: the App does not control your monitoring levels; you remain responsible for safe exposure.

8) NO PROFESSIONAL ADVICE / NO RELIANCE8.1 The App is provided as a general guidance tool. It does not provide professional advice (acoustic, engineering, architectural, legal, regulatory, medical, or otherwise).8.2 You must not rely on Outputs as the sole basis for decisions where failure could cause loss, damage, injury, contractual breach, or regulatory non-compliance.8.3 If you need verified performance outcomes, you should engage an appropriately qualified professional and conduct appropriate measurement and validation.

9) REPORTS, EXPORTS, AND SHARING9.1 Reports (including PDF exports) are generated from your inputs and the App’s modelling assumptions. You are responsible for checking and approving any report before sharing with clients, contractors, regulators, or third parties.9.2 You must not represent App Outputs as independently certified, measured, guaranteed, or “as-built verified” unless you have done that verification separately.

10) CLOUD SYNC, STORAGE, AND BACKUPS (IF ENABLED)10.1 If you enable iCloud sync, Project Data may be stored and synced via Apple iCloud services, subject to Apple’s terms and your iCloud settings.10.2 You are responsible for maintaining access to your Apple account and managing your iCloud storage.10.3 We do not guarantee that sync will be uninterrupted or error-free. You should maintain appropriate backups for important project work.10.4 If you choose not to use iCloud, Project Data may be stored locally on your device and may be lost if the App is deleted or your device is replaced without a backup.

11) UPDATES, CHANGES, AND AVAILABILITY11.1 We may update the App to improve performance, fix bugs, or change features. Some updates may be required for continued use.11.2 We may change or discontinue any feature, including removing or modifying Material Library entries or presets.11.3 We do not guarantee the App will always be available, or that it will remain compatible with your device/OS indefinitely.

12) FEES, SUBSCRIPTIONS, AND TRIALS (IF APPLICABLE)12.1 If the App includes paid features, pricing and billing terms will be shown in-app and/or on the relevant app store purchase screen.12.2 App store purchases are governed by the platform provider’s billing terms.12.3 Unless stated otherwise, fees are non-refundable except where required by law or platform policy.

13) ACCEPTABLE USE POLICYYou must not use the App:13.1 For any unlawful purpose, or to violate any third-party rights.13.2 To create or share misleading, deceptive, or fraudulent reports.13.3 To attempt unauthorised access to systems, data, or networks.13.4 To upload, transmit, or store malicious code or harmful content through any feature of the App.13.5 In a way that interferes with or damages the App or related services.We may suspend or terminate access for violations.

14) INTELLECTUAL PROPERTY14.1 The App, including its UI, algorithms, text, graphics, databases (including the Material Library structure), and all related IP are owned by or licensed to us.14.2 You retain ownership of your Project Data.14.3 If you provide suggestions/feedback, you grant us a worldwide, royalty-free right to use it to improve the App without obligation to you.

15) THIRD-PARTY SERVICES AND LINKS15.1 The App may depend on third-party services (e.g., iCloud) or include references/links to third-party standards or materials. We are not responsible for third-party services, content, availability, or accuracy.15.2 Your use of third-party services is subject to the third party’s terms.

16) WARRANTY DISCLAIMER16.1 To the fullest extent permitted by law, the App and Outputs are provided “as is” and “as available”.16.2 We do not warrant that: (a) the App will be error-free, uninterrupted, or secure; (b) Outputs will be accurate, complete, or fit for your particular purpose; or (c) defects will be corrected immediately or at all.16.3 You assume all risk arising from your use of the App and any reliance on Outputs.

17) LIMITATION OF LIABILITYThis section is important. Please read it carefully.17.1 Nothing in these Terms excludes or limits liability that cannot be excluded by law, including liability for death or personal injury caused by negligence, fraud, or fraudulent misrepresentation.17.2 Subject to 17.1, to the fullest extent permitted by law, we are not liable for:indirect, consequential, special, or exemplary losses;loss of profit, revenue, business, contracts, goodwill, opportunity, reputation;loss of anticipated savings;loss, corruption, or inaccuracy of data;project delay costs, rework costs, procurement errors, construction defects, or performance shortfalls;any failure to achieve target standards or acoustic outcomes;arising out of or in connection with the App, Outputs, or these Terms—whether in contract, tort (including negligence), or otherwise.17.3 Subject to 17.1, our total aggregate liability arising out of or in connection with the App and these Terms is limited to the greater of:(a) the total amount you paid for the App (and/or paid subscriptions) in the 12 months immediately before the event giving rise to the claim; or(b) £100unless a higher cap is required by applicable law in your jurisdiction.17.4 You acknowledge that the limitations in this section reflect a fair allocation of risk given the App’s price (which may be free), the inherent uncertainty of simulation, and the fact you remain responsible for verification and professional judgment.

18) INDEMNITY (BUSINESS USERS)If you use the App for business purposes, you agree to indemnify and hold us harmless from claims, damages, liabilities, costs, and expenses (including reasonable legal fees) arising from:your use of the App or Outputs;your Project Data;your breach of these Terms; oryour infringement of third-party rights,except to the extent caused by our breach of these Terms or our negligence.(Consumers: this indemnity applies only to the extent permitted by law.)

19) TERMINATION19.1 You may stop using the App at any time.19.2 We may suspend or terminate your licence immediately if you materially breach these Terms, or if required to do so by law or platform rules.19.3 On termination, your right to use the App ends and you must cease use. Sections that by their nature should survive termination (including IP ownership, disclaimers, liability limits, and governing law) will survive.

20) CHANGES TO THESE TERMS20.1 We may update these Terms from time to time. If changes are material, we will take reasonable steps to notify you (e.g., in-app notice).20.2 Continued use of the App after the effective date of updated Terms constitutes acceptance.

21) GOVERNING LAW AND JURISDICTION21.1 These Terms are governed by the laws of England and Wales, unless mandatory consumer protection laws in your country of residence apply and override this choice.21.2 The courts of England and Wales will have jurisdiction, subject to any mandatory rights you have as a consumer to bring claims in your home courts.

22) APP STORE / APPLE-SPECIFIC TERMS (IF YOU DOWNLOADED VIA APPLE’S APP STORE)22.1 These Terms are between you and the Provider, not Apple. Apple has no obligation to provide maintenance or support for the App.22.2 Any claims relating to the App (including product liability, failure to conform to legal requirements, or consumer protection claims) are the Provider’s responsibility, not Apple’s, to the extent required by applicable law.22.3 If a third party claims the App infringes IP rights, the Provider—not Apple—will be responsible for investigation, defence, settlement, and discharge of the claim.22.4 You must comply with applicable third-party terms of agreement when using the App.22.5 Apple and Apple’s subsidiaries are third-party beneficiaries of these Terms, and upon your acceptance, Apple will have the right (and will be deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary.

23) ENTIRE AGREEMENT / SEVERABILITY23.1 These Terms constitute the entire agreement between you and us regarding the App and supersede any prior discussions.23.2 If any provision is held unlawful or unenforceable, the remainder will remain in force.

24) CONTACTQuestions about these Terms or the App:Email: info@whitemark.comWebsite: www.whitemark.com

========================================WHITE MARK ACOUSTICS APP — PRIVACY POLICY========================================

Effective date: 02 January 2026Version: 1.0

1) WHO WE AREThis Privacy Policy explains how we handle personal data in connection with the App.
The App is provided jointly by:WHITE MARK MANAGEMENT LIMITED (Company No. 06853384) Registered office: 348 Greenwood Road, Carlton, Nottingham, England, NG4 1AR; andANATIDAE LIMITED (Company No. 16086969) Registered office: 4th Floor, 100 Fenchurch Street, London, United Kingdom, EC3M 5JD.(together “we”, “us”, “our”).
For privacy enquiries:Email: info@whitemark.comWebsite: www.whitemark.com

2) WHAT THIS APP DOES (IN PRIVACY TERMS)The App performs acoustic calculations and simulations based on information you enter. Your project information (“Project Data”) is generally stored on your device, and may be synced using iCloud if you enable that feature.

3) PERSONAL DATA WE COLLECTWe aim to collect as little personal data as possible. Depending on how you use the App, we may process:
A) Project Data you create- Examples: room dimensions, layouts, speaker/listener coordinates, targets, material selections, notes, reports you export.- Storage: on-device, and optionally in your iCloud account if you enable iCloud sync.- Important: we do not operate our own cloud database for Project Data unless explicitly stated in-app. If iCloud sync is enabled, Apple provides the iCloud service under your Apple ID and settings.
B) Support and communicationsIf you email us or contact support, we will receive:- your email address and any other contact details you provide;- the content of your message and any attachments (which may include Project Data if you choose to send it to us).
C) Diagnostic and usage information (limited)Depending on your device settings and Apple’s services, we may receive limited diagnostic information such as:- crash reports and performance data;- device/OS version and basic app interaction events used to improve stability.This information is typically aggregated and/or pseudonymised and is controlled by your device privacy settings.
D) Purchase/subscription status (if applicable)If the App includes paid features, Apple processes payments. We do not receive your full payment card details. We may process:- confirmation that a purchase/subscription is active (e.g., via receipt validation) to unlock features.

4) WHAT WE DO NOT COLLECTWe do not intentionally collect:- precise location data;- contact lists;- microphone recordings;- advertising identifiers for targeted advertising;- “special category” data (e.g., health, biometrics) unless you explicitly send it to us in support communications.

5) HOW WE USE PERSONAL DATAWe use personal data only to:- provide and operate the App features (including enabling purchases, if applicable);- sync Project Data via iCloud where you enable it;- respond to support requests and provide customer service;- improve reliability, performance and safety of the App;- comply with legal obligations and enforce these Terms.

6) OUR LEGAL BASES (UK GDPR / EU GDPR STYLE)Where applicable, we process personal data on the following bases:- Contract: to provide the App and any paid features you request.- Legitimate interests: to keep the App stable, prevent abuse, and improve functionality (balanced against your rights).- Consent: where you choose optional features or settings that share diagnostics/analytics.- Legal obligation: where we must retain certain records or respond to lawful requests.

7) SHARING AND DISCLOSUREWe may share personal data only with:- Apple / App Store / iCloud services as part of providing the App, purchases, and optional sync;- service providers used for email/support operations (if any), acting under confidentiality and security obligations;- regulators, courts, or law enforcement where required by law.
We do not sell your personal data.

8) INTERNATIONAL TRANSFERSIf we or our service providers process data outside the UK/EEA, we will use appropriate safeguards (such as contractual protections) where required by law. iCloud and Apple services may involve international data transfers governed by Apple’s terms and privacy practices.

9) DATA RETENTION- Project Data: remains on your device and/or in iCloud until you delete it (or delete the App / disable iCloud sync, subject to Apple’s sync behaviour).- Support emails: typically retained for up to 24 months after resolution, unless we need longer for legal, accounting, or dispute purposes.- Purchase records: retained as required to evidence entitlement and for audit/compliance where applicable.

10) SECURITYWe use reasonable administrative and technical measures to protect personal data we control. However, no method of storage or transmission is 100% secure. Where iCloud is used, Apple provides the underlying security features associated with iCloud.

11) YOUR RIGHTSDepending on your location, you may have rights including:- access to your personal data;- correction of inaccurate data;- deletion (erasure);- restriction or objection to processing;- data portability;- withdrawal of consent (where processing is based on consent).
To exercise rights, contact: info@whitemark.com

12) CHILDRENThe App is not directed to children under 13. If you believe a child has provided personal data to us (e.g., via support email), contact us and we will take appropriate steps.

13) CHANGES TO THIS PRIVACY POLICYWe may update this Privacy Policy from time to time. If changes are material, we will take reasonable steps to notify you (e.g., in-app notice). The updated policy will apply from its effective date.

14) COMPLAINTSIf you have concerns, contact us first at info@whitemark.com.If you are in the UK, you also have the right to complain to the Information Commissioner’s Office (ICO).